Goodbaby came to us for branding on their upscale new line of baby products. We researched competitive, high-end strollers—fashion accessories for moms today.

Our team brainstormed brand and product names. We created the stylish packaging for an eye-catching retail presence. Aspirational art direction and high-end styling for photography ensure the photos capture the attention of the target market. Strollers soldout of initial quantities, and the brand quickly expanded to joggers, cribs and playards.

Client: Goodbaby International